A friend of mine let me create a one-of-a-kind kit for her. We took inspiration from my existing Daisy kit, the 70s, and Lily Pulitzer.
Honored to work with LAAVA Performance and Squadra on this commemorative tank. Run4Boston
A dear friend of mine took a leap of faith and after working for others his entire career, decided to launch his own consulting firm for the endurance sports world. I was humbled when he asked me to come up with his logo/identity. This business card celebrates his love of Texas, running, beer and hot dogs. Best of luck, Rousey!
Kestrel bicycles launches new site and showcases the sexy 2013 product line up designed by Betty herself!
A little design collab with athlete + artist, Erin King. Read about it here.
Bling, Attitude and Super Powers for race day with the Signature Wristband.
GPS has been chicked! Check out this fun little design collab I did with the folks at Bia. Reserve yours today.
SUP ladies? If you play in the water you may want to check out my collection for summer fun. Photo by Breed Freak Photo
Betty adds some flair to the Zoot Spring 13 Retail Collection.
Tri season is here. Are you ready? Shop Betty’s picks and look sharp on the race course.
More jerseys for Pactimo’s S13 line. Bold + fun!
A couple more designs Pactimo ran in 2012 in their Designer Gallery Collection. Trying to decide if one of them comes to my store in 2014……
Some designs I created for Pactimo’s retail line.
Remember that mention of the the season’s hottest color? Well now you can own the sexy, yet functional Brazilian Bikini in Emerald Green.
